Our Island has more to offer than just the views!
This January 2025 another selective Tourist guiding programme Commencing with an intake of 11 candidates Creating a comprehensive training program for tourist guides involves several key components to ensure they are well-equipped to provide exceptional service to tourists.
Blog Post
Introduction to Tourism
- The Bronze Award Training Course with the Jersey Tourist Guides Association. January -March 2025.
- Overview of the Tourism Industry:
- Types of Tourism: Cultural, eco-tourism, adventure.
- Role of a Tourist Guide: Responsibilities, ethics, and professionalism.
Communication Skills
- Verbal Communication: Clear speech, language proficiency, storytelling, and public speaking.
- Basic conversational skills in commonly spoken languages by tourists.
- Non-Verbal Communication: Body language, facial expressions, and gestures.
- Active Listening: Techniques for effective listening and understanding tourists' needs.
Local Knowledge
- History and Culture: Important historical events, local customs, traditions, and cultural heritage.
- Geography: Major landmarks, geographical features.
- Local Attractions: Detailed information on key tourist attractions, museums, parks, and monuments.
- Guiding Techniques:
- Tour Planning: Creating engaging and informative tour itineraries.
- Group Management: Leading groups, keeping the group together, and managing group dynamics.
- On-Site Training: Field trips to local attractions, practical guiding sessions, and real-life scenarios.
Additionally, the integration of support with cultural tourism is gaining attention. Sports events often provide an opportunity for travellers to explore the local culture, food, plus traditions of host destination. Adding another dimension to the travel experience and further boosting the sports tourism market.
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